Angelina Cao is a designer with a love for storytelling and an obsessive commitment to craft. She is interested in creating meaningful and innately human digital experiences that make our interactions with the world more thoughtful and beautiful.
Currently, she's designing and learning @CCA and @SVSD. Previously, @Metalab, @Wonder, and @Procter&Gamble.
Bubblofi
Harnessing creative play to turn procrastination into moments of delight.
Role: Product Designer
Timeline: Fall 2023 (5 weeks)
Skills: Interaction Design, UX Design, Prototyping
Tools: Figma
Bubblofi is an interactive productivity tool that turns the stressful, anxiety-inducing process of managing responsibilities into a motivating and playful experience. With bubbles, the idea was to turn procrastination into stepping stones for progress with an interface and interaction model that makes responsibilities feel approachable.
The brief was to design an end-to-end experience for a productivity application that would help college students better manage their time given all of their responsibilities.
Problem
Complex, negative emotions fuel procrastination, keeping students trapped in a cycle of avoidance.
College students face a paradox: an abundance of productivity tools, yet a persistent struggle with procrastination. This disconnect raises questions about the effectiveness of existing solutions, presenting an opportunity to explore why traditional approaches seem to fall short and develop an alternative solution that would better address students' needs. Through generative research, including in-depth secondary research, five user interviews, and five competitive product analyses, I found that traditional management frameworks fail to address the above core issue. So, the solution? Well...
Solution
Imagine… combining the satisfaction of crossing off items on your checklist with the addictive feeling of popping bubble wrap.
Recognizing that managing academics and personal obligations can be a source of stress, the theme of the design challenge was to create an app that helps college students better manage their time. By the end of the five weeks, I conceptualized Bubblofi. Take a peek at a few of the features I designed below!
But wait!
There's more!
Apologies, but this case study is still in progress, so you're only looking at a piece of the process. If you'd like to learn more about this project, please don't hesitate to reach out! Or, view the presentation below.
Thanks for being here.

